It has managed to draw major names such as Bob Dylan, Madonna and The Rolling Stones.
Horsens is the home to professional football club AC Horsens who play in the Danish Superliga.Their home ground is the 10,400 capacity CASA Arena Horsens.In 2015, the CASA Arena will host Motorcycle speedway when it holds the Speedway Grand Prix of Denmark for the first time, taking over as host from the Parken Stadium in Copenhagen which had held the Speedway Grand Prix event from 2003-2014.Horsens is also home to professional basketball team Horsens IC who play in Basketligaen.From 1853 to 2006 the city housed the Horsens Statsfængsel prison, which held prisoners serving longer sentences.
A notable prisoner included former minister of justice Peter Adler Alberti.
The last execution in peacetime in Denmark happened in the prison in 1892 when Jens Nielsen was decapitated in the courtyard.
Carl August Lorentzen was a safe cracker who became famous for his escape from the prison in 1950 when he dug a tunnel from his cell and out to freedom.
A lot of electronics and graphical companies are based there.
Horsens also has the only Industrial Museum in Denmark. In recent years, much effort has been made to expand and improve cultural events.
One of the largest cultural events in Denmark is the annual European Medieval Festival on the last Friday and Saturday in August.